Learn at MusicEx
Learn from the experts at MusicEx with a series of ‘How To’ talks and workshops on different aspects of music creation.
The learning experiences will take place in the exhibition area in Hall 3.
Access to the Learning Experiences is included in the MusicEx general ticket price.
The Copyright Amendment Bill panel discussion - 12:00
The South African government is forging ahead with plans to pass the Copyright Amendment Bill (CAB) despite many claiming that it has legal flaws and contradictions. Is it as bad as portrayed? Our panel of experts will discuss the acts potential impact on musicians, their income and rights. Of particular concern is the “fair use” clause which will be discussed in detail.
Yvonne Chaka Chaka, Princess of Africa
Nick Matzukis, Advocate, Academy of Sound Engineering
Chola Makgamthe, General Manager, SAMRO
How to set up a project recording studio that delivers professional results! - 13:00
Hosted by the foremost professionals in the industry. Peter Tuerk from Tuerk Music Technologies and Dobie from South Africa’s foremost music technology store in South Africa , namely Turnkey Music and Multimedia , otherwise referred to as THE MUSIC PRODUCERS STORE. Join Peter Tuerk & Dobie at the workshop so provide some useful insight into how pretty much anyone can set up a project recording studio that delivers professional results.
Peter Tuerk and Dobie Li – Turnkey Music and Multimedia
The Influence of Social Media on Music Marketing - 14:00
Analyzing the impact of social media platforms on artist promotion, fan engagement, and music discovery. Discussing cost-effective strategies for social media marketing and building a fanbase.
Enrique Grobbelaar, The Social Media Company
Kevin Narain, Actor, Agent,
Roxann Manning, The Social Media Company
Darim Solocombo, Videographer
Maximising your income from music: Strategies Beyond Streaming - 15:00
Nick is passionate about musicians creating wealth to sustain them through the ups and downs of their careers. He will be diving into all the main revenue streams for musicians, including performance royalties, mechanicals, sync licensing, merchandise sales, streaming, needle-time and alternative revenue streams.
Nick Matzukis, Academy of Sound Engineering and advocate
The difference between a manager and an agent? Do you need them? - 12:00
Very much in the background, managers are there to ensure the artist full potential is realised. Is this essential, or can you manage your own career? Who does what and why?
Martin Myers, Music Exchange, Cape Talk – Shingai Darangwa, Creative Entrepreneur
Yvonne Chaka Chaka, Princess of Africa
Keaton Anthony, A.K.A. Grimehouse & New Hero
Insights into the work of a record label - 13:00
Building Strong Partnerships: Collaborations Between Labels, Artists, and Management: Examine the importance of collaborative relationships between record labels, artists, and artist management teams.
Andrew Mitchley, MD David Gresham Entertainment Group
An Intimate DJ Workshop - 14:00
Featuring two of YFM’s well known DJs discussing the world of radio, how it all works in reality and what it means to be a radio DJ.
DJ Zan D and Just MO, YFM
Artist Empowerment & Promotion of SA Music Locally and Abroad - 15:00
What SAMPRA has been doing to promote SA music in South Africa and abroad.
Pfanani Lishivha, CEO SAMPRA
The Role of a Music Director & the use of social media for musicians - 16:00
Dealing with the artist, performing their music live, or preparing for a live album. The logistics behind booking the right musicians for each new project and delivering what the artist requires. How the use of social media benefits musicians by creating content. The skills required to be a Music Director – Communication – Attention to detail – Organization – Decision making – Interpersonal
Revaughn Sackanary, Music Director at The School of Rock
The pros and cons of AI in music - 13:00
How AI-generated music and machine learning tools are influencing music creation and consumption, and the financial implications for artists utilizing these tools. Plus, copyright, privacy and so much more.
Ayanda Ngcobo, Ivyson Entertainment
Andy Innes, The Scoring Studio
Keaton Anthony A.K.A. Grimehouse & New Hero
Make-up masterclass on stage makeup - 14:00
Learn how the correct application of the right makeup will enhance the way you look. This masterclass is a must-attend for all who want to enhance their image and make an impact.
Willem Botha
Copyright and how to protect your work - 15:00
Copyright infringement occasionally makes the headlines with accusations of plagiarism between stars. With AI becoming more prevalent as well as sampling and more, how do you retain copyright of your work?
Chola Makgamth, General Manager, SAMRO